Waypost Coffee Roasters’ logo and packaging was not representative of their high quality or their desired position in the marketplace, and distributors were not enthusiastic about adding Waypost Coffee Roasters packaging to their shelves.
Solution
We developed a brand strategy and visual identity that would overcome the challenges and meet the goals of Waypost Coffee Roasters.
Result
Distributors and consumers want to place orders with the new packaging, and sales are trending to soar.
What We Did
Through our Journey Line process, we developed an updated logo and completely redesigned their packaging to fit the elegant brand identity they sought after.
Services Included: Logo Development, Package Design
Meticulously handcrafted.
A collaboration of roaster and bean meeting together to bring the drinker something great.